What Is Data Integration?
First, you should understand the basics of data integration. At its simplest, data integration is a process that takes data from various sources and combines everything into one unified set. This has applications both analytically and operationally, which allows you to be more effective in several avenues.
The tricky thing about data is that it’s an ever-evolving form of information. Without a way to bring disparate pieces under one roof, the data your company sifts through would be chaotic.
A key benefit to data integration is efficiency. Automation makes everything go more smoothly, and integration is the first step to automating your existing processes. If you can free up your employees’ time to focus on more complicated tasks, they will get more important work done more quickly. Customers will thank you, and your employees will appreciate the fact that you have them doing rewarding work as opposed to busy work.
Efficiency and cost reduction often go hand in hand, and that’s no different with data integration. Because manual tasks are reduced company-wide, you can save money and prevent human error by allowing a computer to take over some of the more menial jobs in data.
Higher Quality Data
As if that wasn’t enough, data integration also increases the quality of your data. As long as your integration software is smart enough, all incoming data is validated and updates to your records happen in a flash. Before you know it, you’ll enjoy more accurate data without the time and effort normally required to receive it.
With these three benefits of data integration for your business, you can get the most out of your analytics team and use your data effectively.